Why The F-commerce Formula Does Not Work If you have millions of Facebook fans and high levels of engagement then it makes sense to give that community an opportunity to buy your products from within the platform. Or so you would think. It wasn’t so long ago that even ASOS admitted that sales from their… [Read more…]
February 4, 2012
I just retweeted this blog post on @rasculous but I actually feel these 4 pointers are so important I wanted to record them on my blog too. If anyone has simplified and nailed down exactly how you should use social media then it is Nick Stamoulis at Brick Marketing. Read it, print it off and… [Read more…]
February 2, 2012
There is no doubt that Facebook is changing the shape of the way consumers use the internet but I think most brands do not use the channel in the correct way. What really makes me cringe is when marketers say the words “Facebook” and “ROI” in the same sentence. Facebook attracts huge amounts of visitors… [Read more…]
January 25, 2012
Everything You Need To Know About Google Plus For SEO Here is the most thorough article I have found to date that tells you everything you need to know about Google Plus For SEO (Search Engine Optimisation). My advice on G+ (Google Plus) so far has been to set up a placeholder and give people… [Read more…]
January 23, 2012
In 2011 Google generated revenues of nearly £38 Billion with 96% of that money coming from advertising. Check out this cool infographic on their Top 10 categories and the Top 5 advertisers in each one: © 2012 WordStream, a Provider of AdWords and PPC Management Software.
January 14, 2012
How To Build A Credible Web Presence From Your New Website “If you build it, they will come” is a phrase that no longer works in the eyes of the social consumer, you need a much wider web presence to gain the attention of this new wave of net savvy customer. A beautiful website, a… [Read more…]
December 8, 2011
I’m now working on an exciting new project for a walks and walking website called UK Walking. UK Walking is a directory of free UK walking routes covering Berkshire, Cornwall, Devon, Essex, Hampshire, Hertfordshire, Kent, Somerset, Suffolk and Wales with more areas being added throughout the year. Each walking route is completely free to download… [Read more…]
May 20, 2011
Search Engine Optimised Social Media Marketing Services
May 10, 2011
“More and more people are using the internet” is one of my favourite quotes from an ex colleague and he was, and still is, correct. As marketers are gaining more experience in the digital arena so are the opportunities available to them. Social media is a free tool that can be used to drive sales… [Read more…]
April 15, 2011
Now that Q1 2011 is all wrapped up, what are we learning about social media so far this year? What are the early trends and where are the social conversations happening?
February 20, 2012
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